Big data. It's the term on the tip of every C-level executive's tongue, and you can't flip through an issue ofForbes or CIO without seeing at least one story mentioning the impact it is going to have across every industry. Recently, Kimberly Collins, a vice president at Gartner Research, predicted that big data will be the next major "disruptive technology" to affect the way businesses interact with customers, and advised chief information officers to start thinking about how to integrate it with CRM systems now if they want to reap the long-term strategic benefits.
Event organizers are saying goodbye to paper mailers, programs and pamphlets and hello to the digital age. There is no denying we live in a mobile, social and local world and this doesn’t change just because we’re spending a few days at a conference or industry event.
Hi, my name is Jessica Valenzuela. Am a 15-year veteran leader of enterprise strategy, marketing and sales operations converted to an early stage to early growth Senior Growth Hacker. I am focusing my content efforts on experiences as an early stage to early growth revenue leader and a client partner for Fortune 10 to Fortune 1000 companies. From time to time, you may read relevant content stories from my past life experiences, travels and adventures.